ProjectPlayBaltimore_horiz_fullcolor (new copy).jpg

Our first model initiative, Project Play Baltimore identified and facilitated opportunities for leaders to grow the quality and quantity of youth sport opportunities. Our specific focus was on a two-square-mile area of East Baltimore, where Under Armour helped renovate a recreation center in 2016 and asked us to assist stakeholders throughout the area.

Baltimore combo 2.png

Since the release of the State of Play Baltimore report, the initiative made significant progress in the following ways:

  • The National Fitness Foundation partnered with Baltimore City Public Schools to support physical education programs with training and up to $50,000 in grants

  • USA Field Hockey teamed up with the Living Classrooms Foundation and other local leaders to introduce field hockey

  • USA Swimming Foundation and Baltimore City Recreation and Parks (BCRP) collaborated to teach youth necessary swimming skills and water-safety tips. Additionally, BCRP is now a Make a Splash Local Partner of the USA Swimming Foundation, making them eligible for gran ts up to $15,000 to support their swimming needs.

  • Project Play Baltimore supported Banner Neighborhoods Community Corporation in developing sports leagues and becoming a Year One recipient of the Baltimore Children and Youth Fund with a $290,000 grant. Banner was selected as a member of the inaugural class of Project Play Champions.


Under Armour logo.png